Samsung delves into artificial intelligence at MWC

Samsung Networks Provides Realistic Outlook on AI Impact in Networks, Focuses on Managing Complexity and Power Consumption

Samsung Networks has set realistic expectations for the impact of AI on network deployments, stating that gains may be limited due to reaching Shannon’s limit. The vendor, known for embedding AI in its RAN solutions, believes that the main advantages of AI lie in managing complexity and reducing power consumption.

At a pre-event analyst gathering on the eve of Mobile World Congress, Samsung Networks provided insights into the evolving landscape of network technology. Industry analyst Ian Fogg from CCS Insight highlighted the importance of managing complexity in the face of rising expectations for multiple-input, multiple-output technology.

While Samsung has not heavily promoted Open RAN, it has focused on building its virtual RAN client base. With 38,000 virtual RAN sites globally, the vendor has been working closely with operators like Vodafone in Europe to drive innovation in the network space.

Samsung’s in-house chipset expertise has been identified as a competitive advantage, allowing the company to have close control over its requirements and roadmap. The vendor has seen success in core networks with key wins in standalone 5G core networks and virtual roaming gateways.

In contrast to Samsung Networks’ realistic outlook, Samsung Electronics is gearing up to showcase its AI capabilities across its device product line at Mobile World Congress 2024. From the Galaxy S24 series to the Galaxy Book4 series, the vendor plans to embed AI in its devices to empower users in their everyday lives.

Overall, Samsung’s approach to AI in both its network and device divisions reflects a commitment to innovation and a focus on delivering practical solutions to meet the evolving needs of consumers and operators in the tech industry.

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