The Future of Siri: What to Expect from Siri 2.0 in 2024

Apple’s Siri is often overlooked in the world of voice assistants, but that may soon change with the upcoming release of iOS 18. Dag Kittlaus, the co-founder of the AI startup acquired by Apple that led to the creation of Siri, believes that big things are on the horizon for Apple’s assistant. In a recent post, Kittlaus hinted at exciting new features coming in 2024 that will propel Siri into the forefront of the AI arena.

Unlike other tech giants like Google and Amazon, Apple has been secretive about its AI plans, but hints from Kittlaus and Apple CEO Tim Cook suggest that Siri 2.0 will be a game-changer. With a focus on privacy and on-device processing using Apple Silicon chips, Siri is poised to offer a more conversational and nuanced experience, similar to ChatGPT and Gemini.

Apple has already made strides in AI research, with advancements in memory efficiency, podcast transcription, and the development of a new framework called mlx. The upcoming M3 chip in the MacBook Air and rumors of its integration into future iPads further demonstrate Apple’s commitment to on-device AI.

The unveiling of Siri 2.0 is expected at Apple’s WWDC 2024 event in June, where developers can anticipate new tools to work with AI and a proprietary large language model. With the promise of groundbreaking generative AI technology on the horizon, Apple is set to redefine the future of voice assistants. Stay tuned for more updates on Siri’s evolution and the exciting developments in AI from Apple.