In August, we unveiled Genie 3, a general-purpose world model capable of generating a variety of interactive environments. Even in this early form, trusted testers were able to create an impressive range of compelling worlds and experiences and discover completely new ways to use them. The next step is to expand access through a dedicated, interactive prototype focused on immersive world creation.
From today we provide access to Design genius for Google AI Ultra subscribers in the US (18+). This experimental research prototype allows users to create, explore and remix their own interactive worlds.
How we improve models of the world
The world model simulates the dynamics of the environment, predicting its evolution and the impact of actions on it. While Google DeepMind has a history of agents for specific environments such as Chess and Go, building AGI requires systems that navigate the diversity of the real world.
To meet this challenge and support our AGI mission, we developed Genie 3. Unlike experiences that can be explored in static 3D snapshots, Genie 3 generates a path forward in real-time as you move and interact with the world. It simulates physics and interactions for dynamic worlds, and its groundbreaking consistency enables the simulation of any real-world scenario – from robotics and modeling for animation and fiction, to the exploration of locations and historical settings.
Building on our model studies with trusted testers from various industries and domains, we are taking the next step with an experimental research prototype: Project Genie.
How Project Genie works
Project Genie is a prototype web application based on Genie 3, Nano Banana Pro and Twinsthat allows users to directly experiment with the immersive experiences of our world model. The experience focuses on three core capabilities:
